CASE STUDY
One academy. 20,000 people
One academy. 20,000 people
How Inelso helped Imerys bring learning across multiple business areas and audiences into one global academy.
How Inelso helped Imerys bring learning across multiple business areas and audiences into one global academy.
How Inelso helped Imerys bring learning across multiple business areas and audiences into one global academy.
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About Imerys
A global leader in mineral-based solutions.
A global leader in mineral-based solutions.
A global leader in mineral-based solutions.
Imerys is a global leader in mineral-based specialty solutions for industry, operating across around 50 countries and serving sectors including construction, automotive, energy and consumer goods.
Imerys is a global leader in mineral-based specialty solutions for industry, operating across around 50 countries and serving sectors including construction, automotive, energy and consumer goods.
The challenge
Need for a single source of truth.
Need for a single source of truth.
Need for a single source of truth.
Imerys needed a central learning environment to share knowledge about its technologies, products and business areas with a workforce of around 20,000 people.
Imerys needed a central learning environment to share knowledge about its technologies, products and business areas with a workforce of around 20,000 people.
But the ambition extended beyond internal learning. The academy also needed to reach customers — helping Imerys communicate its products and services, increase their visibility, create opportunities for collaboration and strengthen customer relationships.
But the ambition extended beyond internal learning. The academy also needed to reach customers — helping Imerys communicate its products and services, increase their visibility, create opportunities for collaboration and strengthen customer relationships.
The learning content covered four core areas: markets and applications, raw materials and manufacturing technologies, customer processes, and Imerys solutions by application.
The learning content covered four core areas: markets and applications, raw materials and manufacturing technologies, customer processes, and Imerys solutions by application.
The solution
Four academies. One learning environment.
Four academies. One learning environment.
Four academies. One learning environment.
Inelso structured the R-A-C Academy around four specialist academies covering different areas of the Imerys business: Refractories, Abrasives, Building, Advanced Ceramics
Inelso structured the R-A-C Academy around four specialist academies covering different areas of the Imerys business: Refractories, Abrasives, Building, Advanced Ceramics
Two levels for different learning needs
Two levels for different learning needs
Basic:
Internal
On-demand learning through the web portal and app.
External
Lighter on-demand content available to customers through free registration via the Imerys website or mobile app.
External
Lighter on-demand content available to customers through free registration via the Imerys website or mobile app.
Expert:
Internal
Advanced training and demonstrations delivered through webinars or face-to-face sessions.
External
Dedicated face-to-face training for individual customers.
External
Dedicated face-to-face training for individual customers.
The delivery
From content to launch.
From content to launch.
From content to launch.
Inelso owned the build end to end — turning Imerys' technical expertise into 15 polished, ready-to-run courses.
Inelso owned the build end to end — turning Imerys' technical expertise into 15 polished, ready-to-run courses.
Scriptwriting
Scriptwriting
Scriptwriting
Inelso wrote the scripts for all 15 courses.
Inelso wrote the scripts for all 15 courses.
Learning design
Learning design
Learning design
Inelso designed each course for clarity, engagement and retention.
Inelso designed each course for clarity, engagement and retention.
Course development
Course development
Course development
Inelso built every course in Articulate Storyline, using its flexibility and voiceover support to keep content dynamic and consistent.
Inelso built every course in Articulate Storyline, using its flexibility and voiceover support to keep content dynamic and consistent.
LMS deployment
LMS deployment
LMS deployment
Inelso published each course to the LMS and tested it for flawless delivery.
Inelso published each course to the LMS and tested it for flawless delivery.
The outcome
One academy connecting knowledge across audiences.
One academy connecting knowledge across audiences.
One academy connecting knowledge across audiences.
The R-A-C Academy brought four specialist academies and 15 eLearning courses into one learning environment, creating a shared destination for knowledge across Imerys' business areas.
The R-A-C Academy brought four specialist academies and 15 eLearning courses into one learning environment, creating a shared destination for knowledge across Imerys' business areas.
The academy was designed to support both internal teams and customers, with different levels and delivery formats providing access to learning based on each audience's needs.
The academy was designed to support both internal teams and customers, with different levels and delivery formats providing access to learning based on each audience's needs.
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© 2026 Inelso Limited
CONTACT US
Ready to transform learning in your organisation?
Get in touch
Use cases
Industries
© 2026 Inelso Limited
CONTACT US
Ready to transform learning in your organisation?
Get in touch
Use cases
Industries
© 2026 Inelso Limited